For the first time in our history, Breyer is announcing ahead of time the date new releases will drop!

Mark your calendar for

January 2nd, 2026!

We expect to have them set up and ready to make available for pre-ordering by 10am.  There's always a lot to type, so please be patient and know that the time is not set in stone... We'll post them that day when we have them all set up in our system.

REMEMBER:  Most items will be available all year, and Halloween and Holiday won't arrive until fall, so you don't need to panic.  The only items we'll sell out of are the Flagship Model (if there is one) or similar Limited Edition.  Those always sell fast, and once sold out, we can't get more.  

Questions we hear dozens of times (Please save me from having to answer them again) --

Do you know what the models are ahead of time?  No, we generally get the information to start setting them up on the release day.

What if I know what one of the models is, and I know I want to buy it... Can I reserve it with you before release day?  No, there's no short-cutting to the head of the line - Everyone who's watching gets the same fair shot when we get them online on release day.

I saw a new model posted on ----- site, so they must be out early.  Can I order one?  Unless Breyer gives us the setup information and changes their official release date, the models will become available at the date listed above.  Any business that makes them available before Breyer's release date risks losing their account with Breyer.

We all look forward to New Release Day, and this year we know the date ahead of time!  We'll see you on the 2nd!